Hoda Kotb has built more than just a successful career on the Today show—she has formed deep and lasting friendships with her co-hosts Savannah Guthrie and Jenna Bush Hager. 

Over the years, their bond has extended far beyond the walls of Studio 1A, creating a sisterhood filled with love, laughter, and unwavering support. 

From heartfelt moments on air to special times with their families, here are some of the most touching and memorable times these three women have shared.

An Emotional Farewell

When Kotb made the tearful announcement that she would be stepping away from her role on Today until 2025, 

Guthrie and Bush Hager were by her side, offering comfort and support. The moment was filled with raw emotion as all three wiped away tears. 

Guthrie, overcome with emotion, even lost her false eyelashes, while Bush Hager reminisced about the first time she and Kotb formed their connection.

Reaching New Heights Together

In April, Kotb and Bush Hager celebrated the fifth anniversary of their Today hour by taking a trip to the top of the Empire State Building. Dressed in complementary shades of purple and pink, the duo marked the milestone with a scenic view of the city and plenty of smiles.

Cheering Each Other On

One of the strongest aspects of their friendship is their unwavering support for one another. When Guthrie launched her book, Mostly What God Does, it was only natural that Kotb and Bush Hager were right by her side, celebrating this major accomplishment.

Bringing Their Families Together

Kotb’s bond with her co-hosts extends to their families as well. Over the summer, she welcomed Guthrie, her husband Michael Feldman, and their kids Vale and Charley to her new home in the suburbs. The visit was a perfect opportunity for their children to spend time together, strengthening the close ties between their families. Kotb later shared an adorable selfie with Guthrie, capturing their joy from the visit.

Fashion and Fun at New York Fashion Week

Earlier this year, Kotb and Bush Hager stepped out together to attend the Sergio Hudson fashion show during New York Fashion Week. The stylish pair turned heads as they enjoyed a glamorous night out, proving that their friendship thrives both on and off the set.

Spooky Season Shenanigans

Halloween is always a big event on the Today show, and in 2023, the trio embraced the spirit of the holiday with some creative costumes. While Guthrie transformed into Taylor Swift, Kotb and Bush Hager channeled the legendary duo Sonny and Cher, adding a touch of nostalgia to the festive morning.

A Birthday Gift to Remember

For Kotb’s milestone 60th birthday, Bush Hager arranged a heartfelt surprise—an original painting by her father, former President George W. Bush. The artwork, a portrait of Kotb holding her daughters, brought the morning show veteran to tears as she expressed gratitude for such a meaningful gift.

Splashing Around with Their Kids

Kotb and Bush Hager have also enjoyed fun-filled moments with their children. In 2022, the two moms spent quality time by the pool with their kids, alongside producer Talia Parkinson-Jones.

A Glamorous Red Carpet Moment

In 2018, Guthrie and Kotb turned heads at the Emmy Awards, where they both opted for stunning floral looks. Their stylish appearance on the red carpet was just another example of how their friendship shines in every setting.

Cheering for Their Teams

Kotb is known for her love of football, and back in 2018, she proudly donned New Orleans Saints gear as the team wrapped up their season. Guthrie, however, wasn’t as lucky with her bet on a rival team and jokingly shared her defeat with fans.

Welcoming Aunt Savannah

When Kotb adopted her first daughter, Haley, she had a trusted friend in Guthrie to help her navigate new motherhood. Guthrie, lovingly dubbed “Aunt Savannah,” even stepped in to demonstrate the perfect swaddle, making the moment even more special.

A Sweet Introduction

In 2019, Kotb and Bush Hager shared an adorable parenting milestone—introducing their children to each other. Kotb’s daughter Haley and Bush Hager’s newborn son Hal met for the first time, beginning what is sure to be a lifelong friendship.

Thanksgiving Traditions

Kotb and Guthrie have also shared many holiday moments together, including Thanksgiving morning in 2021. Bundled up against the chilly New York air, the two co-hosts took in the parade, making memories both on and off camera.

Game On!

As pickleball gained popularity, Kotb and Bush Hager decided to give the sport a try during an episode of Today in 2021. Their playful competition showcased their fun-loving dynamic, proving that their bond is built on both deep friendship and plenty of laughter.

A Friendship That Lasts a Lifetime

Kotb’s time on Today has been defined not just by her incredible career but also by the deep friendships she has formed with Guthrie and Bush Hager. Whether they are supporting each other through life’s milestones, celebrating career achievements, or simply enjoying each other’s company, their sisterhood is undeniable.

Even as Kotb steps away from her role on Today, one thing is certain—her bond with Guthrie and Bush Hager will remain as strong as ever, filled with more unforgettable moments in the years to come.

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